Keycap Co. lets you stock everything from $45 budget office keyboard to $950 boutique custom keyboards. Read your customers, curate your shelves, and grow from a scrappy starter shop into a prestige boutique, one sale at a time.

You start small: a tiny storefront, a couple of shelves, and whatever stock you can afford. Every profitable day is a chance to grow. Unlock new suppliers, earn access to their rarest boards, and build a reputation until your shop is the one people cross town for. Sell enough of what you love and word gets around. Your store becomes known for something, and the right crowd starts showing up on its own.

And you'll hear all of it. Every keyboard in the game has its own real sound. Linears, tactiles, clickies, thocky gasket mounts and pingy budget boards all sound the way they should, and a busy floor sounds like a keyboard shop should: clacky, warm, and alive.

The shop itself is yours to design. Lay out the floor, pick your shelving, hang your decor, and give the place character. Presentation is part of the business: a well-designed store draws more people in and makes a premium board feel worth every dollar.

Your customers will let you know how you're doing. They leave real reviews and ratings after every visit, honest ones, drawn from what actually happened in your store. Read them, adapt, and watch your little shop become a name.

Once you've established your store, you will get the opportunity to create your own keyboard brand, and move towards the wholesale market where you create your own keyboards, do research, and watch reviews of your products in the tech news.